How to throw a book launch

I had a great time in Chicago at the American Association of Museums annual conference and successfully launched my book. Maybe there are some Experienceology lessons to share?

Sell books any place you can. Here they are in the AAM bookstore on Sunday. All gone by Tuesday.

Throw a fun party at a cool venue like Hot House, with yummy food by Chef Chris of My Private Chef. If you're doing an event in Chicago, Chef Chris Tong was amazing.

Bright smiles at the booth, and nice big posters of the books and journals.

Lots of sparkly purple pens for autographs!

Brand your publisher with his very own Experienceology hat.

Thanks to Mitch, Jennifer, and Kat from Left Coast Press for an amazing time.

Tip of the day: More pens, more clipboards, and make sure your booth's number is visible if you're telling people to "look for booth 359."
Technorati Tags: customer experience, customer service, book launch, museum, AAM conference, consultant, Left Coast Press